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Good Manufacturing Practices (GMP), commonly called current Good Manufacturing Practices (cGMP), are essential guidelines designed to ensure the consistent quality, safety, and integrity of products intended for human consumption, including dietary supplements, pharmaceuticals, and medical devices.
This guide provides valuable insights into legally compliant health, nutrient, and performance claims, detailing how to structure them effectively to resonate with your target audience. By following these guidelines, companies can build trust, support brand image, and drive sales through credible, well-supported claims.
By focusing on ingredients supported by clinical research and compliant with regulatory bodies like the FDA (for safety and labeling) and EFSA (for claim approval), brands can ensure their dietary supplements stand out in a competitive market. Using well-researched dietary ingredients supports health claims and helps maintain consumer trust, enhancing overall health and wellness outcomes.