Supplement Advisory Group
Supplement Advisory Group is a dietary supplement consultancy specializing in formulation development and marketing risk analysis. Founded by Asa Waldstein, a Certified Clinical Herbalist and current chair of the American Herbal Products Association (AHPA) Cannabis Committee, the firm brings 20 years of experience in developing and marketing compliant dietary supplement products. Services include custom formulation, cGMP manufacturing process review, FDA and FTC compliance consulting, marketing claims risk analysis, and regulatory enforcement trend analysis. Waldstein has overseen three FDA 21 CFR Part 111 audits with zero Form 483 observations and publishes quarterly FDA enforcement analysis for SupplySide journal. The firm takes a preventative approach to regulatory risk, combining formulation expertise with compliance strategy for the dietary supplement and hemp industries.
Directory Listing · Records Reviewed
Public records and independent sources have been reviewed.
What this means →Portland, OR
- MOQ
- Not publicly disclosed
- LEAD TIME
- Not publicly disclosed
§1Editorial assessment
Supplement Advisory Group is a dietary supplement consultancy specializing in formulation development and marketing risk analysis. Founded by Asa Waldstein, a Certified Clinical Herbalist and current chair of the American Herbal Products Association (AHPA) Cannabis Committee, the firm brings 20 years of experience in developing and marketing compliant dietary supplement products. Services include custom formulation, cGMP manufacturing process review, FDA and FTC compliance consulting, marketing claims risk analysis, and regulatory enforcement trend analysis. Waldstein has overseen three FDA 21 CFR Part 111 audits with zero Form 483 observations and publishes quarterly FDA enforcement analysis for SupplySide journal. The firm takes a preventative approach to regulatory risk, combining formulation expertise with compliance strategy for the dietary supplement and hemp industries.
§2Our review
The six checks in our review, applied before any name appears in the directory. Each check is auto-derived from public evidence on this profile.
§3Certifications
No certifications on record.
§4Capability matrix
- PRODUCT TYPES
- Custom Supplement Formulation · Regulatory Compliance Consulting · Marketing Risk Analysis · cGMP Process Review · Claims Substantiation
- CAPABILITIES
- Custom Formulation Development · FDA/FTC Compliance Consulting · Marketing Claims Risk Analysis · cGMP Manufacturing Process Review · Regulatory Enforcement Trend Analysis · Herbal and Botanical Specialty · Hemp/CBD Product Compliance
§5Sources
Dietary supplement manufacturers must comply with 21 CFR Part 111 (Current Good Manufacturing Practice for dietary supplements). This includes requirements for personnel, facilities, equipment, production, laboratory operations, and record-keeping.
What We Couldn't Verify
- On-site facility inspection was not conducted (consultancy, not a manufacturing facility)
- Individual-led consultancy; capacity limited by principal's bandwidth
- No manufacturing certifications (advisory firm, not a manufacturer)
Last reviewed: March 27, 2026
For the check-by-check breakdown that produces this vendor's score, see our scoring framework. The connection map between Supplement Advisory Group and other vendors, capabilities, and certifications is in the manufacturer atlas.
Our Evaluation Method
Every manufacturer assessment follows six principles:
- Evidence: Claims backed by documentation, not marketing copy
- Freshness: Information reviewed and dated within the last 12 months
- Provenance: Sources cited for every key claim
- Challenge: Inconsistencies flagged, not hidden
- Disclosure: Material connections stated directly on affected listings
- Abstention: When we can't assess, we say so explicitly
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